If you’ve been studying for the AP® Language exam, you may have noticed the term ‘rhetorical triangle’ being thrown around. While the rhetorical triangle isn’t something you’re likely to be tested over directly, knowing what the rhetorical triangle is and how to apply it is fundamental to scoring well on the AP® English Language exam.

What is the Rhetorical Triangle?

In essence, the rhetorical triangle is really just a method to organize the three elements of rhetoric, as outlined by Aristotle. These elements – ethos, pathos, and logos – are arranged on a triangle, with Logos at the top, and Ethos and Pathos at the bottom corners. These elements play a crucial role in any argument you write or analyze.

Ethos

When establishing your argument, it’s important to let the reader know why they should trust you, or why they should trust your sources. This is known as ethos, an appeal to credibility.  Dr. Pepper, a renowned rhetorical expert, appeals to ethos perfectly when saying: “Trust me, I’m a doctor.”

Now, it’s really easy to create a sense of authority when you’ve had ample experience in the field you’re writing about, but it’s a lot more difficult when you’re given a random prompt and 40 minutes to respond. Don’t worry though, no one expects you to be an expert.

If you’re writing the AP® Language synthesis essay, you can simply borrow some ethos from your sources by citing their credentials along with their argument. For the other essays, you may not be able to present yourself as an expert, but you can show the reader that you have thoroughly considered the opposing viewpoint with a counterargument. This gives the reader more confidence in your argument, thus bolstering your credibility. It’s a simple trick to make any essay much better.

Pathos

Pathos, an appeal to emotions, is typically the easiest corner of the rhetorical triangle to use and the easiest to spot. You have to be careful, though: the grader will appreciate an emotional connection to your piece, but they don’t want a sob story without any substance. There’s a fine line between the two, and it’s a line you must tread carefully for an effective argument.

Let’s take, for example, the commercials – famous or infamous, depending on your viewpoint – for the American Society for the Prevention of Cruelty to Animals. We all know that animal abuse exists, but it doesn’t hit home until the poor creatures are pouting at you with Sarah McLachlan in the background, tugging at your heartstrings. These commercials certainly are unforgettable, but they’ve inspired a lot of backlash from people who feel that they are empty and manipulative. An oversaturation of pathos can harden a reader’s heart and make them feel used, which isn’t exactly your intended effect.

Pathos, then, should be used sparingly in your AP® English Language essay.  If your argument is strong, but detached, you should consider adding pathos, but if it is already weak you will only hurt yourself with an impassioned but uninformed tirade.

Logos

According to Aristotle, logos is the most important part of an argument, and therefore should be your selling point. Generally speaking, this is a good rule to follow on the AP® English Language and Composition exam. You can play around with the proportions of your rhetorical triangle, but try to make heavy Logos your default.

So what is logos, then, that makes it so important? Logos is an appeal to logic, which you want to think of as the base of your essay. If your argument doesn’t make logical sense, then what’s the point of writing it? Logos should affect everything, from the order in which you structure your body paragraphs to the finer detail work. Facts, statistics, and logical reasoning are all ways to incorporate logos into your essay.

So, Why a Triangle?

The image of a triangle is not absolutely necessary to the elements of rhetoric – Aristotle never mentioned one in his treaties – but it is a great way to remember how they relate to one another, particularly for visual learners.Remember, ethos and pathos are the base of the triangle, but logos is alone at the top, the center of attention.

If you’ve taken a geometry course, you probably remember that the sides and angles of a triangle have a special relationship and are dependent on one another. Don’t worry, you don’t need to pull out your notes on sine, cosine, and tangent! The rhetorical triangle isn’t that exact. But it is important to pay attention to the proportions of logos to ethos, ethos to pathos, and pathos to logos in your essay. You may have a logical argument, but if it is too detached or presented without any sense of authority, it will ultimately fall flat.

The AP® Language Analysis Essay and the Rhetorical Triangle

Now that you know how to write with the rhetorical triangle, it’s just another step to apply it to the AP® English analysis essay. Technically, you don’t really have to use it at all, but doing so will add maturity to your writing that could significantly impact your score. Additionally, it can work as a quick fix if you find yourself lost.

Ideally, you will want to incorporate ethos, pathos, and logos, as well as the relationship they bear to each other and to the entire argument, as a recurring theme in your essay, but not as one of your three rhetorical devices. If you can focus on how the author uses metaphor, then explain why this use of metaphor impacts the reader emotionally and creates a logical argument, you will be much better off than if you just discuss the author’s use of pathos and logos.

That being said, if you’re having trouble finding rhetorical devices on the AP® English Language prompt, remember that the rhetorical triangle, like diction and syntax, can be applied to any excerpt. How logical was the author’s main argument, and what effect was the anecdote about the starving child supposed to have on the reader’s emotions? When they spoke about their time at Harvard, was that just to set the scene or were they subtly giving the impression that they are someone worth listening to? Ask yourselves these questions and analyzing the author’s use of ethos, pathos, and logos can be just as effective as analyzing the use of any other rhetorical device.

Using the Rhetorical Triangle to Its Full Effect

The beauty of the AP® Language essays is that while learning how to analyze rhetoric, you are also learning how to effectively write your own. Once you’ve learned the strengths and pitfalls of the rhetorical triangle, you can use your own judgment as to how much of each element would be appropriate in your essay. The simple balancing of ethos, pathos, and logos is enough to give all of your AP® English Language essays a strong foundation. Follow the rhetorical triangle and you’re on your way to passing the Lang test with flying colors!